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$100M Offers: How To Make Offers So Good People Feel Stupid Saying No (Acquisition.com $100M Series Book 1)

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We want to make an offer that’s so different that you can skip the awkward explanation of why your product is different from everyone else’s.

As a result, your offer may not change, but rather the newly implemented systems will provide the same value to clients for significantly fewer resources. How to find the right market: Next, We continue into the one advantage that always wins over your competitors. They fulfill on this by making content across social media and publishing books and free courses for entrepreneurs.The solution is to make sure we’re serving a starving crowd (a market with urgent needs), then choose a narrower niche, and build an offer that offers something uniquely valuable. As Dan Kennedy said, “There is no strategic benefit to being the second cheapest in the marketplace, but there is for being the most expensive. I would recommend this book for anybody starting out in their entrepreneur journey, so that you start with the right foot forward.

The only way to facilitate that exchange, to transact, to literally carry out business as a business is by making the prospect an offer. At the end of the day, if there is a ton of demand for a solution, you can be mediocre at business, have a terrible offer, and have no ability to persuade people, and you can still make money. You should read this review with this line in mind, because everything that follows will come back to this concept. Scalability and 1-to-many is good, but there's still a place for the less scalable stuff, like 1-on-1 and 1-to-small-group. First, start with the three primary markets resembling the core human pains: Health, Wealth, and Relationships.

Exklusive Mitglieds-Angebote und Sonderrabatte, die du jederzeit auf beliebige Titel anwenden kannst. If a company that sold courses about learning to code, also included training on how to find a good job afterward, wouldn’t that greatly increase the value of their offer? Entrepreneurs who recognize this see their profits skyrocket – not by changing their product or service, but by changing how they present it.

I guess we (well I) just think that we perceive selling as something complicated when it isn’t that complicated. And I also like what he says: "If you play the same game as everyone else, you'll get the same results as everyone else.The offer is the goods and services you agree to give or provide, how you accept payment, and the terms of the agreement. It can only take the hopes, dreams, fears and desires that already exist in the hearts of millions of people, and focus those already existing desires onto a particular product. In simple terms, convergent problem solving is where you take lots of variables, all known, with unchanging conditions and converge on a singular answer.

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